Eye care professionals (ECPs) constantly seek ways to modernize their practices, but traditional conferences often fail to provide the dynamic education and engagement needed for today’s rapidly evolving healthcare landscape.
Come one, come all to Cirque d’Optique - an evolutionary, 2.5-day immersive experience that combines cutting-edge education with creativity, entertainment, and sustainability.
This event isn’t just another conference. Cirque d'Optique redefines the trade show experience, offering interactive learning, direct-to-consumer engagement, and an opportunity to connect with independent eyewear brands from around the globe.
What sets Cirque d’Optique apart is its unique, interactive format. Rather than the typical series of lectures, the event is designed to immerse attendees in a dynamic and engaging environment where education meets entertainment:
Immersive Workshops: Hands-on sessions let attendees practice real-world applications in eye care, such as advanced diagnostic tools and treatments for sports & performance vision, dry eye, myopia, and more.
Sensory Experiences: Walk through curated sections visually representing solutions for eyewear and eye care health challenges.
CE/COPE-Accredited Courses: Earn continuing education credits through innovative courses focusing on modernizing your practice.
This engaging format ensures attendees don’t just sit through lectures - they actively learn, engage, and take away actionable insights.
Today’s ECPs need more than just traditional education. They want to be part of an event that blends innovation with creativity. Cirque d'Optique delivers this with:
Creative Exhibits: Walk through sections that tell the stories of modern eyewear, holistic eye care, and more.
Interactive Brand Engagement: Discover independent eyewear brands, engage with their products, and understand the latest in eyewear innovation.
Cutting-Edge Education: Workshops and courses offer insights into the latest eye health challenges for 2025 and beyond, helping ECPs stay ahead in their field.
This is more than a conference—it's an experience designed to inspire and equip professionals with tools for success in modern eye care.
One of the most exciting aspects of Cirque d’Optique is its direct-to-consumer format. Unlike traditional trade shows, this event gives professionals and brands the opportunity to engage directly with consumers.
Here’s what makes this unique:
Real-Time Consumer Feedback: Instead of guessing what your patients and clients need, ask them directly. Engage with consumers to get honest, actionable feedback.
Personalized Experiences: Showcase your brand through unique activations that allow consumers to interact with your products.
Build Brand Loyalty: Consumers today want to connect personally with the brands they purchase from. Cirque d’Optique offers the perfect platform for driving those direct connections.
This direct engagement is invaluable for both brands and professionals looking to refine their offerings and build stronger relationships with their target audience.
Please note that not all locations will have a DTC aspect.
As eye care evolves, so does the need for sustainable practices. Cirque d'Optique places a strong emphasis on sustainability, offering attendees the chance to explore eco-friendly solutions for their practices.
Key sustainability features include:
Eco-Friendly Exhibits: Brands showcase sustainable products and practices that align with global environmental trends.
Green Healthcare Education: Learn how to reduce waste and make your practice more sustainable without sacrificing quality care.
Consumer Demand: Today’s eco-conscious consumers are more likely to engage with sustainable brands, making this a must-learn topic for modern ECPs.
Sustainability isn’t just a trend—it’s a crucial part of the future of eye care. Cirque d’Optique provides a platform to explore these green solutions and how to integrate them into ECP practices.
Networking is a vital part of any trade show, and Cirque d'Optique excels in fostering a connected, collaborative culture. The event facilitates meaningful connections with:
Global Brand Engagement: Connect with independent brands and explore new products that can elevate your practice.
Community Building: From breakout sessions to social events, the event offers ample opportunities to form lasting professional relationships.
Cirque d’Optique is not just about individual growth—it’s about building a community of forward-thinking professionals committed to pushing the boundaries of modern eye care.
Cirque d'Optique offers eye care professionals a unique opportunity to combine education with creativity and consumer engagement.
It’s the must-attend event for modern ECPs who want to:
Stay Ahead of Industry Trends: Learn about the latest challenges in ocular health and the solutions that will shape the future of eye care.
Engage Directly with Consumers: Receive real-time feedback and build brand loyalty through personal connections.
Discover Independent Brands: Explore new lines of eyewear and products that can elevate your practice.
Network with Peers: Connect with like-minded professionals who share a passion for innovation and sustainability.
Looking to 2025 and beyond, Cirque d’Optique will tackle the biggest challenges in eye care, such as digital eye strain, sports & performance vision enhancement, lens tint therapy, and the integration of new technologies.
Attendees will leave equipped with the knowledge and tools to modernize their practices, better serve their patients, and stay at the forefront of the industry.
About Cirque d’Optique:
Cirque d'Optique is more than just another conference—it’s a transformative experience that combines cutting-edge education with creativity, sustainability, and immersive learning. Don’t miss your chance to be part of this groundbreaking event. Register today and step into the future of eye care.